A dream rebrand.
After launching their first major brand platform in over a decade, A Work of Cuisinart, sales soared. The brand posted their best holiday season in years, rising above their competitors.
Breaking up is easy to do.
Move over, microwave.
In this bold relaunch, we introduced an interative and years-lasting platform A Work of Cuisinart. The first rollout centered around the AirFryer Toaster Oven. The hottest new flame that made everyone forget about their dusty old ovens and microwaves.
